Some words paint a
thousand pictures.

Helped create multi-year branding projects and campaigns for collections by designers including Antonio Citterio, Barber Osgerby and Phillippe Starck. Designer interviews and strategy sessions formed the foundation of each project. This commitment also included writing and overseeing most brand editorials, copy and sales text.

Worked on sell-in tools, campaign texts and slogans for several seasons across multiple sub-brands and divisions. These assets served as the basis for lookbooks, brand copy and other international sales and communications activity.

Wrote digital campaign and sales texts for product collections by designers including Werner Aisslinger, Stephen Burks and Jean-Marie Massaud.

Annually contributed text, concepts and editing to long-form, strategic communications: sustainability whitepapers, product catalogues and B2B sales.

Flexible English expertise role, at times writing, editing or translating: C-level communications, lookbooks, seasonal press releases and special international campaigns with major celebrities.

Assisted in the foundational branding and copywriting activities.

Research, archiving and production assistance on the 20x24 Project, a sprawling endeavor comprising international exhibitions, special artist collaborations and a limited Youtube series.